Insurance Sales is all about trust, which is very hard to gain and easy to lose. Prezentor interviewed more than 1000 buyers from the United Kingdom to find out how they perceive insurance advisors, and what factors impact their purchase decision.

In this report you find:

• The importance of gaining trust
• How to gain consumers’ trust
• How personalized experiences raise consumers’ expectations
• How to increase your show-up rate
• Why simple is better
• How to keep the human touch